CustomInk

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Custom Ink
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Marc Katz
Co-founder and CEO
Location: Fairfax, VA

CustomInk

“The term ‘company culture’ actually kind of makes me cringe,” says Marc Katz. “It sounds sort of corporate and superficial. The fun stuff, like the free food, cool events and clever names for things, that’s great, but if it was just that stuff without real substance, I think it would be very hollow.” Since CustomInk was founded, a culture of teamwork and a fanatic dedication to customers has sprung up organically, driving the business to make it through its early days, says Katz. That early culture has remained strong, but Katz believes it’s important that culture evolves over time as well.


Character is walking the talk, and that’s something that everyone who’s part of the team can take responsibility for on a daily basis.”