Tag Archives: Inc

How to improve your company’s presence: Integrating content and digital marketing

Thought Leadership on Leadership in Marketing presented by Beholder Productions, Inc. In the past few years, “content marketing” has gone from a new concept to an overused buzzword — much like “digital marketing” — that’s broadly interpreted and often misunderstood. Content marketing refers to using (educational, informative) content to attract prospects, engage viewers and generate leads. Digital marketing generally refers to different methods ...

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7 tips for bridging the gap between marketing and sales

Thought Leadership on Marketing and Branding Success presented by O2 Lab. It’s one of the great ironies of business: Marketing and sales people have the same ultimate goals, but often they seem to be working across a great chasm. So how can you bridge the gap and reap the benefits of cooperation? Here’s what we’ve learned from working on both ...

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3 mistakes to avoid when switching to hosted VoIP

Thought Leadership on SMB Technology Challenges presented by Progressive Computing. Last year my company partnered with Nextiva, a leading national VoIP provider, to deliver high quality voice services to our clients. Clients were thrilled, but we were very cautious when entering this market, and for good reason. VoIP technology can be very tricky to get right, and when it is done wrong ...

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10 tips to unlock your inner all-star

Everyone has untapped potential ─ that inner all star with a great idea. The key is knowing how to reach your true potential. As Inc. puts it, here are 10 habits that can unlock your inner awesomeness: 1. Use the 10 years test. Make a mistake recently? Feeling worried about what might happen next? I do. I make mistakes all the time. In ...

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6 tips for overcoming generation conflicts in your workplace

Man and boy arm wrestling

With Generation Z joining the workforce, five generations will be working side-by-side for the first time in American history. Despite strides in overcoming other stereotypes in the workplace, generation conflicts still plays a major role in today’s business world. Baby Boomers think Millennials are lazy, Millennials think Gen Z is too entitled, and these stereotypes can prevent a company culture from ...

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8 habits to prevent the ‘Monday blues’

Groggy man on Monday morning

Whether you own your own business or work in a large corporation a case of the Monday blues has probably happened to you. To get your week started off right, follow these guidelines from Inc. 1. Plan your week on sunday. If you wait until Monday morning to plan and schedule your week, it will not take long before you ...

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