Consumer Health Engagement, sponsored by Cigna

Compiled by Dan Mills
Photography by Fay Steiger

SmartCEO and Cigna gathered Philadelphia-area executives to shed light on how individual health ownership continues to be a challenge for employers focused on driving optimal health benefit costs and workforce productivity. This discussion focuses on new customer engagement strategies and ‘health accountability’ plans enabled through incentives, new outreach modalities (health coaching, digital, etc.), and the changing healthcare delivery system. SmartCEO and Cigna asked CEOs to speak about their organizations and their roles as health advocates for employees, why it is important for organizations to create a culture of wellness to improve the health of their employees, lower healthcare costs and improve productivity.

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Click here to listen to the Think Tank discussion

Moderator:
Sarah Larson, VP of public relations, Furia Rubel Communications, Inc.

Panelists:
Julia Huggins, president of Mid-Atlantic markets, Cigna
Steven Grandizio, director of affinity programs, AnnieMac Home Mortgage
Toni Pergolin, M.A., CPA, president and CEO, Bancroft
Shelley McLaughlin, VP of human resources, David Michael & Co.
David Bookbinder, director, valuation services ASA, GBQ
David P. Brown Sr., associate VP for human resources, Liberty Lutheran
Brenna Woods, director of human resources, Rothman Institute
Ash Batra, COO, Saturn Infotech, Inc.
Kathleen Brown McHale, president and CEO, SPIN

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