Location: West Chester, PA
Industry: Professional services
COMMUNICATION IS KEY
The Brooks Group’s suite of executive training programs is designed to bring managers and executives from all industries together to hone important account management and executive-level presence skills. The training programs are interactive, have specific learning objectives, and are customizable to best suit each participant’s goals. The vision behind all of The Brooks Group’s offerings is effective communication. “From all of my life experiences, whether as a company commander at Virginia Military Institute, a U.S. Air Force command instructor pilot, or an account director with Wang Global, I have found that 90 percent of all problems are the result of poor communication. My passion is ensuring people’s careers are advanced through superior communication,” says president Dan Brooks.
Quick Tip: “You must train and then empower your team, and trust them to make the best decisions in the company’s interest.”
Communication isn’t just The Brooks Group’s mission, but also its strategy. It permeates everything the company does, including its hiring. Brooks says his company’s top success factor is hiring the right people. For him, the right people must have great life experiences that enable them to bring value to clients. “While leading The Brooks Group, I have learned to recruit and retain staff who excel in their positions by encouraging a culture of adaptable leadership through strong personal relations,” says Brooks. Over the next five to 10 years, The Brooks Group intends to double its profitability, while still maintaining a high-touch level of client service.