Prime Building Advantage

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Location: Baltimore, MD
Founded: 2013
Industry: Real estate

Prime Building Advantage

Charlie Hatter
Principal

A STRONG FOUNDATION

“At Prime Building Advantage, we strive to create an environment that exceeds expectations with strategic market analysis, award-winning sales tactics and solutions-driven expertise within real estate sales and marketing,” says principal Charlie Hatter. The company works with clients such as the Ritz Carlton, Four Seasons Residences and MI Homes, and has steadily grown its portfolio. “I truly believe the team we have formed is the foundation for the growth of the company,” says Hatter. “Our team is passionate about what we do and has attracted more talent as each day goes by.”

Quick Tip:  “I work hard to build my businesses, but at the end of the day, it’s really about the people and the heart behind it all.”

One challenge Prime Building Advantage experienced was a dramatic increase of employees without the right infrastructure to support them. “We quickly developed a leadership team that worked to develop policies and procedures,” says Hatter. “We listened to what was working for the employees and let them have a big say in the development of these policies and procedures. I am proud to say that today, all the necessary infrastructure to run the business smoothly is in place.” Having a reliable team and good processes in place, Hatter says, has helped him delegate and focus on growing the business.