Location: Oceanside, NY
Senior Vice President of Agency Development
In 2008, Beth Fetner was hired as vice president of development for Sunrise Day Camp – Long Island, a single day-camp location that served 250 children. In the years since, Sunrise Association has opened three additional camps, with three more being added this summer in Baltimore, Staten Island and Northern Israel. In 2015, Sunrise’s flagship camp had 643 children registered for the summer.
Fun Fact: To help alleviate the financial burden on parents of children diagnosed with cancer, Sunrise does not charge for its programs.
“Because of the continued success of the development department under my leadership, Sunrise has fully realized its founding vision of giving children with cancer and their siblings the opportunity to enjoy the same kind of summer fun that healthy children take for granted,” says Fetner. Her department also was instrumental in allowing Sunrise to expand its summer programming year-round. For example, monthly Sunrise Sundays reunite campers with their friends and counselors for a day. The Sunshine from Sunrise program sends in counselors and other volunteers if a camper is hospitalized.
Fundraising is one of the key aspects of Fetner’s job, but when she joined the organization, there were very few fundraising systems in place. “I needed to research what would be best for our needs, and then introduce it to my team,” she says. “Over the last decade, I have raised in excess of $20 million and have successfully run capital campaigns that have resulted in improvements to our camps.”