LaTasha Rowe

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Location: Linthicum, MD
Industry: Mortgage lending

Years in role: 3
Years at company: 5

LaTasha Rowe
General Counsel

NFM Lending

LEADERSHIP AND MENTORING: As general counsel at NFM Lending, LaTasha Rowe directly manages or oversees four departments. To keep everyone on track, Rowe has implemented an in-depth feedback process. “Every Monday morning, we meet to discuss tasks that [employees] have completed and items that they will work on for the upcoming week. It is expected that each member prepare their notes by close of business the previous Friday and submit to me for review.”

QUICK TIP: “Don’t take yourself too seriously.”

OVERCOMING CHALLENGES: Rowe’s biggest challenge is meeting the needs of many, while keeping the company compliant in a fast-paced regulatory environment. “As a residential mortgage lender licensed in multiple states, my company has to contend with a multitude of state and federal regulations,” she says. Interpreting those regulations and communicating to other executive members as well as affected departments requires balancing the law with common sense.”

DRIVING VALUE: Rowe’s most impactful project for NFM Lending has been obtaining approval with Fannie Mae, Freddie Mac and Ginnie Mae. “The application process is lengthy and the approvals on average take 12 to 18 months. In order to even be considered for approval, a company must be financially sound and operate within the highest industry standards.”